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Meta AdsReal Estate
Generating qualified inquiries for the ECR, Kalpakkam project
Imperial Honey Estates
48Qualified leads generated
5Site visits booked
The Problem
Imperial Honey Estates needed qualified buyer inquiries for their ECR, Kalpakkam project in a competitive coastal land market, with a way to separate genuine interest from casual browsing.
Our Approach
We built and ran a Meta Ads lead-generation campaign targeted at qualified land buyers, with a lead-qualification process to filter for genuine site-visit intent.
Execution
Meta Ads campaign setup and management, lead qualification, and coordination to convert inquiries into scheduled site visits. Conversions are still in motion — real estate sales cycles typically span 3–6 months, and qualified leads are actively moving through follow-up.
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